Investing in women's economic empowerment is the surest route to gender equality, poverty eradication and inclusive economic growth. Women make an enormous contribution to the economy, whether in businesses, on farms, as entrepreneurs or employees, or through their unpaid work at home, where they care for their families.
Yet they also remain disproportionately affected by poverty, discrimination and exploitation.
According to studies by UN Women and UNDP, the COVID-19 crisis will significantly increase the poverty rate for women and widen the gap between men and women living in poverty. Rural women are at high risk of food insecurity and malnutrition, underemployment and increased gender-based violence.
Faced with this observation, we decided to organize an international conference to reflect on the different mechanisms that will make it possible to act to help women on the one hand increase income-generating activities, but also by encouraging the creation of products and innovative financial services adapted to the specific needs of women to remove the many obstacles to their financial inclusion.
Several partners are associated with this meeting, so that the discussions, resolutions and an effective action plan can be put in place to support the programs.
The priority objective of these meetings is to RAISE MORE AWARENESS, THINK ABOUT THE SOLUTIONS TO BE PROVIDED AND FIND FUNDING AVENUES in improving women's access to financial services AND EMPOWERMENT.
Despite significant investment in recent years, the unbanked population on the continent still numbers in the millions, despite the slight increase.
Average banking rate increased from 5.7% to 15.7% in ten years. But the financial education of populations accustomed to using cash in informal circuits and establishing a relationship of trust by adapting services to their needs.
The cell phone is increasingly a marker of inequality, 87% of men have access to a cell phone in Africa compared to 74% of women. The Smartphone, an important tool for banking and yet 74% of women do not have access to it, a low penetration of the Smartphone because of the high cost. In Senegal, for example, only 26% of women have acquired a Smartphone on their own.
In 2025, 66% of the African population will have a Smartphone on average, which will represent 9.1% GDP or 85 billion dollars. (GSMA Report)
This conference will provide concrete answers to women to be able to develop their economic and financial activities with the appropriate tools.